About Downtown
Area (BIA)

What is a BIA?

A Business Improvement Association (BIA) is a geographic district within a Municipality. The volunteer board of management is composed of property owners & merchants who contribute directly to the BIA with one member of the Municipal council. The Woodstock BIA is managed by the BIA Manager. 


The Woodstock BIA allows local business and property owners to join forces and with the support of the Provincial by-law, to organize, finance, and implement its purpose and objectives of overseeing the beautification, promotions, and events in the downtown core.

What is a BIA? A Business Improvement Area (BIA) is a “made-in- Ontario” innovation that allows local business people, and commercial property owners, tenants to join together and, with the support of the municipality, to organize, finance, and carry out physical improvements and promote economic development in their district. Traditionally, a BIA is a body established by a municipality using the specific business improvement area provisions in the Municipal Act, 2001. It is governed by a Board of Management.


BIA Staff

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Virginia Armstrong




Judith Fleming

Assistant Manager



Board of Management

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Steve McGregor




Melanie Burns


At The Office & Scout HR Solutions


Fadel Zabian

Treasurer - Director


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Sandra Talbot

Council Representative

City of Woodstock

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T.J. McNamara


Crabby Joe's

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Philippe Lehner


Habitual Chocolate


Jennifer Gale


Re/Max a-b Realty Ltd.

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Duane Kumala-Thomas


Highlander Studios

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Sage Bennett


The Styling Studio

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Downtown Dollars

Downtown Dollars are certificates that can be used just like cash at any of our participating downtown businesses in the BIA District. They have no cash value and cannot be exchanged for cash. The full denomination will be forfeited with purchase and no change will be given. Businesses that accept Downtown Dollars receive full payment back, in cash from the BIA Office. 

They come in gift certificate form and are sold in $10.00 or $25.00 denominations with no expiry date.

These make a perfect gift for everyone on your list!

Participating businesses can place restrictions on Downtown Dollars if they wish, for example tobacco, alcohol, gift cards, prescription medications etc. *

Certificates that have been won will have an expiry date as they were not purchased,
they are a prize offered by the BIA.
There is no cash/change provided when someone redeems their Downtown Dollars.
Ie. If a customer makes a purchase totalling $55.00, and gives the merchant $50.00 in
Downtown Dollars, then the customer owes the merchant $5.00 cash. If the customer
gives the merchant $60.00 in Downtown Dollars, the customer does not get any change
and therefore the customer forfeits the $5.00. The customer can choose another
product to use up the $5.00 if desired.

The expiry date is noted on each certificate!

For more information - see the FAQ's page

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BIA Board Meeting Minutes

January 2021
February 2021
March 2021
April 2021
May 2021
June 2021
July 2021
No August Meeting
September 2021
October 2021
November 2021
December 2021

BIA Board
Meeting Dates

January 7, 2021
February 4, 2021
March 4, 2021
April 1, 2021
May 6, 2021
June 3, 2021
July 8, 2021
No August Meeting
September 2, 2021

October 7, 2021
November 4, 2021
December 2, 2021

Meetings are open to the public . If you are interested in attending please email the BIA OFFICE for the invitation link. 7 Days notice is appreciated.